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The ED's role in philanthropy: how to be - or support - the Best. Fundraising. Boss. Ever.

Cathy Mann, President, Fundraising lab
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Date: Thursday, January 25, 2023

Time: Networking from 8:15 AM;  8:30-9:30 AM

Venue: This meeting will be online only. A Zoom link will also be emailed to PAFN members the day prior to the meeting.

Registration: Not a PAFN member? Register here

If you're an Executive Director, you'll learn key perspectives that will help you support fundraising in your organization even better. If you're a board member or fundraiser supporting an ED, you'll learn how to support your ED. Fundraising requires an eco-system in which all three players (ED, Board, and fundraising staff) have a role to play.

Session objectives
  • The three key responsibilities an ED needs to deliver on to support fundraising

  • How fundraising staff can support their EDs to enhance fundraising goals

  • How the board of directors can be meaningfully involved in fundraising I


It's helpful to understand and articulate what you want your ED to be doing. And it will give you insight so you can support your ED to be effective at fundraising. Fundraising is a team sport, and you both have to know the rules

About Cathy

Cathy is an award-winning fundraising professional, teacher, author and podcaster. Since 2007, as part of Fundraising Lab (previously Cathy Mann & Associates), Cathy has advised multi-level and community-based organizations working in social justice/social change, with youth, in education, with Indigenous communities and in healthcare. She led Toronto Metropolitan University’s Fundraising Management Certificate program as Academic Coordinator from 2008 to 2018 and was an instructor in the program for 16 years. You can see Cathy in her natural habitat as a teacher online in "Planning with Purpose", where you'll learn how to develop your strategic fundraising plan and in her "Fundraising and Your Board" course.


Cathy was recognized by AFP Greater Toronto Chapter as their 2018 Outstanding Fundraising Professional. In 2015, Cathy was recognized by Saint Mary’s University of Minnesota for excellence in scholarship for her Master's thesis. In 2007, under Cathy’s leadership, Frontier College Foundation won the “Excellence In Fundraising for Small Shops Award,” from the International Association of Fundraising Professionals, representing 30,000+ fundraisers from 7 countries. Cathy is a frequent speaker and writer, and occasionally, she plays her ukulele in public.

This year's Professional Development Series is proudly sponsored by: 

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